A Business Podcast About Word of Mouth Marketing
I found this business site with a couple of good marketing podcast, www.churchofthecustomer.com. The site tagline says, “A business podcast about word of mouth, customer evangelism, and citizen marketing from ‘Creating Customer Evangelists authors Ben McConnell and Jackie Huba.” I listened to the podcast Are all marketers really liars? A chat with Seth Godin and Measuring word of mouth. They were short, but informative.
There are also a bunch of links on the podcast pages for different products and sites mentioned in the podcast. I like this idea. Many times when I listen to a podcast, I can’t or don’t feel like writing anything down. ChurchoftheCustomer.com has taken care of the note taking. I think it would be great if all podcast would do this. Church of the Customer has found a way to include a free prize within their free podcasts. Great job.